Affordable Designs by Kate / Staging

Staging is the term used for presenting your apartment, house or new development in a manner that is most attractive to potential buyers. Staging is crucial to a speedier sale, and is always recommended by top real estate agents in preparing their properties for the market.

The first rule states that you are selling square footage. Staging will make a space appear as large as possible through the removal and/or rearrangement of furnishings. Accent painting, minor repairs and simple accessories can further highlight the architectural positives and deflect attention away from any perceived negatives.

Buyers are much more comfortable considering a home that has been neutralized of personal photos and possessions. Staging involves lots of de-cluttering, while leaving a minimal amount of accessories to retain some warmth and charm. It is important to remember that you stage your home for SALE and not for living.

Staging is proven to sell properties most successfully. Consider a consultation with me prior to putting your property, your client’s property, or your home or apartment development on the market. I guarantee you that the return will be well worth the minimal cost of a consultation.

"As a real estate broker, I learned early the importance of professionally staging a property for sale. I say professionally because I have found that it is very difficult for sellers to eliminate their personal items from view. Potential buyers see it as clutter. The buyers cannot picture their furnishing and art in the space. The sellers resist editing their personal articles and see it as memories of their life. The job requires a neutral eye. So, as a professional, I use a professional… Kate Gallagher of Affordable Designs.

She has come through every time – even in just a walk-through with a client. She has been sensitive to my clients’ feelings about their possessions and practical and creative about explaining furniture rearrangements and décor removal or replacements. I highly recommend her to my fellow colleagues as she will make your sales job so much easier, as she has mine."

Nora Kennington
Coldwell Banker Residential Brokerage

“It has been our experience, as one of the top listing brokers in the nation that every property going to be listed for sale could benefit greatly from a professional stager. Selling a home is a production and when getting ready to go to market, you stage to sell.

How do you get your property to the level that opens it to the widest possible market?

You call Kate Gallagher of Affordable Designs by Kate. That is what we do. Her depth of experience in decorating and design will transfer any space to a more marketable property. Certainly my clients have benefited from her design sensibility, practicality and attention to detail. I recommend her work without hesitation."

Lawrence Comroe
Vice President
The Corcoran Group

Review my portfolio for some recent staging examples.

Contact me to schedule a consultation.